False starts are great! Here’s why...

   

Do you know what Burbn is… or rather, was?

Yeah, it sounds like the drink… In fact, it was named after bourbon - the kind of booze that, according to bartenders, shows you know what you’re doing and what you like. (Thank me later.)

But Burbn was an app back in the late 2000s that tried to capitalize on the craze of location sharing apps, like Foursquare.

On paper, Burbn was an awesome app - it let users check in at particular locations, make plans for future check-ins, earn points for hanging out with friends, and post pictures of the meetups.

Burbn was not terribly successful, however. Essentially only the developers’ friends and family used it. (Out of pity, I presume.)

They wouldn’t even use the main feature of the app.

When looking at how users were interacting with the app, the developers found out that while people weren’t using the check-in features at all… they were crazy about the app's photo-sharing features.

So, developers began looking at competing photo apps back then. One of them was Facebook - who was the 800lbs gorilla even back then, but its photo sharing features left some things to be desired.  Then there was Hipstamatic - all cool, great filters… but again, hard to share your photos.

So they decided to do something drastic.

They basically cut every feature from the app… except the photo sharing.

They rebranded the app, too.

You know how they called it?

Instagram.

“It’s about going through false starts,” Kevin Systrom, one of the developers said at a conference in 2012, according to Business Insider. “Burbn was a false start. The best companies in the world have all had predecessors. YouTube was a dating site. You always have to evolve into something else.”

The scale might be different for your online business.

However, you might have had false starts already… and it’s almost guaranteed that you will continue to have them.

Unless you keep on evolving, you’re doomed to mediocrity.

For example, perhaps your first lead magnet doesn’t generate the response you’d like.

The worst thing you can do is to decide that it means you should stop creating lead magnets altogether. The smartest thing? If you have any feedback from your customers, look at it… and double down on what they like and edit out the rest. Repeat this process in every area of your business as many times as necessary. 

As Kevin Systrom also said, “great ideas are about editing the bad ones out”. Also, “one day on the job is more than one year in a book”.

Here’s one quote I particularly like - and I’d like to end this email with it.

“Learn just enough to be dangerous.”

Systrom - even though he co-created Instagram - is not what you'd call a genius-level coder, by his own admission. Instead he learned just enough to create the minimum viable product… and once he proved the concept, he then hired people who could polish it up, once it was clear the demand was there.

It’s what you should do, too.

Learn enough to be able to put your idea out in the world. If it starts making money, you can scale easily. If it doesn’t, well, if you multiply zero, it’s still zero. Right?

To Your Success!

Steve.

Master Online Entrepreneur

   

Are you ready for a change?

 

If 2020 has been anything, it’s been unpredictable. In fact, the only certainty in life seems to be uncertainty. 

 

So how do you manage when times get hard? How do you stay sane when it feels like there is insanity all around you? 

 

How do you adapt to do the best you can and feel the best you can, even when things are challenging? 

 

That’s what you’ll discover during this free challenge training here: 

 

Join Me

 

This is the last time I can invite you to the challenge, as it starts live tomorrow. Listen. I want you in. It’s free. I know what is waiting for you when you sign up, and it’s incredible. 

 

 

 

To Your Success!

 

Steve.

Master Online Entrepreneur

Last Chance (for unlimited access)

 

Fake scarcity makes me sick. Lots of marketers say you must buy what they sell soon or you’ll miss out on something, the price will go up or some other negative consequence will occur.   More often than not, it’s a sales ploy just to get you to buy. Then you come back a day or two later and what do you know - same exact “special” offer. You were had.    That’s not how we roll. The special offer I arrange for you below works like this. Their programmers built technology on the page that when it becomes 11:59pm Pacific time, the sign up buttons no longer work. If you click on any of them, a pop up appears that tells you the offer is no longer available.   It doesn’t matter if you refresh the page or not. It doesn’t matter if you load the page now and keep it loaded and try to click it later.    Seriously, the special offer here and the bonuses and the last ever UNLIMITED opportunity for the software absolutely go away when the countdown reaches zero:   Sign Up Now   So I suggest you sign up right now. While there is a replay on that page you can watch, I say just skip it or skim through it, then sign up. You can watch the rest of it after, but you can’t buy once the timer expires.    Here you have a system that is the opposite of cold calling - it’s warm responding. You will get people who need help, who obviously know you can give it to them, and the help you give takes you minutes to perform, but is worth thousands to them.    This opportunity was built on the principle of value in advance. When you have something that provides value to someone in advance of them talking to you, then they sell you on taking their money, as opposed to you trying to sell them on giving you money.   And the system also gives a solid reason why someone should give you money - and when people feel natural and comfortable and at ease with giving you money - that is what often makes all the difference.    Sign Up Here   I know this approach might not gel with how you look at yourself - if you think you're an Amazon seller, or affiliate blogger, or dropshipper or whatever label marketers try to impose on you.    If you’re into getting money in an ethical fashion where the value you provide is massive, though the effort to provide it is minimal, then this is for you, regardless of whatever else you have going on right now.   And it takes you just minutes a day. That is not hype. The whole system was built around that concept. The downside is you probably won’t be able to get it past $7,000 per month on autopilot without turning minutes into hours. The upside is you don’t have to. Just take the money, since it’s flowing right now.    And now is the best time. And speaking of time, time is almost up to act on this. So go now:   Click Here to Sign Up

Final day for special offer

 

Today is the last day you can sign up for the special offer I negotiated for you here:   Click Here   If you’re unsure if you should invest, let me give you some reasons why I think this makes sense for you:   It’s a great deal. For everything you get, you should have to invest much more than $297. Especially considering this is the final time ever that the unlimited version will ever be offered. The timing is incredible. It’s chaotic out there, so businesses are hyper motivated to try to do what needs to be done in order to survive. What you have here is a life raft. Do good for the local business, and profit hand over fist in the process. Services > everything else… at least when it comes to making money online. When something is done for someone, it has a higher perceived value and is an easier sell. The thing here is we found a way to provide service without personally having to serve or outsource! The exclusive bonuses - wow! I’ve seen thousand dollar plus systems without software or done for you implementation that don’t match even half of the bonuses that come with this offer.  The only catch is these bonuses are limited, and only available until the countdown timer hits zero on this page:   Watch Now   Those are the big four benefits as I see. But there are many more, such as: 100 minute work weeks. It comes out to less than 15 minutes or day if you want to chunk it up. Or you can knock it out all at once. Or split it into 4 pieces. Doesn’t matter. It’s designed to be the least amount of effort you’ve ever had to put into anything to make money. Total beginner friendly. Most things offered out there assume you have some base level understanding and/or experience, but not here. This is because you don’t need it and in fact, it gets in your way if you try to use it. Let’s keep it simple. It knows its limits. Most things out there designed to make you money try to do too much and end up falling flat because they confuse, overwhelm or invalidate themselves. You can pick up this method within one sitting and be a pro at it by the end of day one. And the biggest reason of all, in my opinion, is how quickly it can make you money. Like sometimes the same day if you get really lucky, the next day if you get kind of lucky, or the day after that if you don’t get lucky at all.    Time is of the essence. You must sign up now as the offer truly does go away mere hours from when I’m sending this message out.    Click Here to Sign Up

What low hanging fruit looks like

 

Nothing is perfect. Solve someone’s lack of money and now they have a bigger tax burden. Everything has its pros and cons, its advantages and its limits.   Most money making systems are sold and marketed as if they are flawless. Marketers like to sweep any problems or limits under the rug and hope you don’t find them or know enough to ask about them.    Whatever.    This system, which I absolutely think can revolutionize your finances, has one big, dramatic flaw to it. It caps out at around $7,000 per month for most folks.    Click Here to Find Out Why   Well, not exactly. What I mean is this… it takes 14 minutes and 17 seconds per day to get it running up to the point where you’re producing good revenue on autopilot (like $7k per month or in some cases even $10k)... but then it requires a massive amount of effort to go beyond that.    At that point, I would say you should only put in that effort if it brings you joy (above and beyond the finances), or if you find you just have a knack for it.   For 99% of you, I say capitalize on this nice income stream that can be gained quickly, which takes little TLC to hit that $7,000 per month threshold, and then just let it run “as is” and go do something else if you want more.    Watch Here   For most, it is a part-time side hustle that can make twice as much as a full time job with one tenth the effort... and it will make sense to treat it as such.    Anyway, we’re getting ahead of ourselves. Let’s just make you some of the easiest money waiting to be claimed, and then we can figure out the next steps... once we give your bank account some breathing room:   Click Here to Watch   One big consideration though - if you want to automate this method and use the software showcased at the end of the training, the unlimited version will cease to ever be offered again shortly.

A brain flaw that churns out profit

 

A poor way to understand the value of a thing is to compare it to something else. Yet that is by far the most popular way people make purchasing decisions.    How influential is this concept? Well, a study was done once where a group of people were first asked to write down the less two digits of their social security number, and then to guess the price of luxury goods.    What the researchers discovered was the bigger the number someone wrote down for their last two social security digits, the higher the price of the luxury goods they guessed.    Yes, these two numbers have nothing to do with each other. But such is the flaw of comparing things side by side. It’s near impossible for most to avoid, even if they put effort into it. It’s just a bug (or feature?) of the human brain.    Here’s why I bring this up - on this training here, we leverage this relative comparison technique to the max to give real value and make big bucks:   Watch Here   When you show a local business what they have vs. what they’re missing, it compels them to want to fix it. And then the choice is doing it on their own (unappealing to them) or through you (very appealing).    Then it’s just a matter of if the price is right. And when you show them the price, they get giddy because it’s way less than they think… even though it’s way more than you’re used to making for the effort you’d normally put in.    Can I do this concept justice in an email? Nah. But it is laid out bare for you to see and exploit for your own profitable gain here:   Click Here to Watch   The catch? It will no longer be free to view here shortly. So get in now… and while this works great under normal circumstances, it works the best under our current circumstances.

Profitable eye candy

 

A picture is worth a thousand status updates. Visual content on social media is 39.6 times more likely to be shared than any other type of content.    Instagram, which is visual by nature, has a 58 times higher per-follower engagement rate than Facebook… and 120 times greater engagement than Twitter.    Trying to make money online? If you can have something visual that - at a glance - calls out to someone as super valuable, then    ...Cashing in on the internet becomes way easier.    Buuuuuut… you’re probably not a graphic designer or a professional photographer. Good. I know many of each, and most are just as broke as the rest. It’s not enough to make good eye candy…    It must scream out some sort of immediate, big benefit that can be gained by the person glancing at it.    When you combine this type of “content” with the people who are most desperate to get more social engagement, you have a cash cow the likes of which are impossible to over-hype.    Forget telling you… let me just show you:   Watch Here   This is clever in how it’s created, but simple to get once you see it. It will click and make sense to you, even though you’ll say “gee, no wonder no one else has thought of this.”    I like to compare it to toilet paper. First, some genius invented the toilet. But then it took a loooooooong time before another genius came and invented toilet paper. I think that’s what we have here.   It is obvious and clear in hindsight, but because you’re the first to see it (truly - this training has never been done before!), you can cash in on it the most...and the quickest.   Click Here to Watch   Oh, one more thing - right now is also the best time for it. Because in the greatest crises also resides the greatest opportunities.

This makes up for poor marketing

 

Why?    A single word sentence that may be the most common asked question in the world? Some kids seem to be addicted to asking Why? Why? Why? Why?   Many people, before becoming parents swear they will never answer a child’s “why?” with “because I said so!”... only to, in sheer frustration, blurt it out.    That reason doesn't work on kids, and certainly doesn’t help you make money, either.    Most people who try to make money online don’t have a good reason why they do it.   At least, not one that resonates with the audience who is supposed to give them that money.    “Because I want to get rich”    ...is a valid reason for your own motivation, but doesn’t work in the marketplace. Almost as bad is “because I want to give back.” Whether true or not, most consumers hear someone say that and roll their eyes. Yeah, sure. We’ve got a modern day Mother Teresa on our hands.    Listen. A great reason why can make you a lot of money if you have one and communicate it properly. It will fix otherwise poor marketing, lack of traffic, bad sales conversions and a thousand other issues that otherwise might get in the way of your success.    Someone who sucks at selling but has a compelling reason why will out-sell a great salesperson without one.    By a landslide.    I think this is one of the many reasons why this opportunity works so well, and will work for you even if you have everything else working against you:   Watch it Here   There are many people who would happily and eagerly give you money, if only it didn’t feel weird.    If instead, it feels natural and obvious and logical and comfortable… well that’s more than half the battle. The rest is having the right thing for the right person, and getting them to come to you already aware of the reason why in advance.    That might be how this thing can be run in just 14 minutes and 17 seconds per day and generate you more money in a month than most people will ever see:   Click Here to Watch   Enough talk. Check it out now. It’s only free for a limited time to watch and learn, and now is the best time to watch it.

Live webinar starting soon

 

100 minutes per week. If that was all you needed to make the type of money you need to give you financial safety for the rest of your life…    Could you manage it?    100 minutes a week is 14 minutes and 17 seconds per day. You could do it while you sip your coffee, or during commercial breaks of one hour of television. Morning, noon or night - your choice.    And for those 100 minutes, what could you get? Thousands of dollars or more in recurring revenue - where you set it up once and get paid over and over again (typically 8-12 more times on average!).    Join Here   Last time we did one of these we had over 5,200 registered, and there are only 1,000 spots. And since we’re starting in as little as a few minutes from now (depending on when you read this), you need to hop on or lose your spot.    14 minutes, and 17 seconds per day. Only do more when you start hitting 5 figures in profits, and even then, only if you wish to kick it up a notch.    Click Here to Join   This is live and yes we will answer all of your important questions.

13 Proven Social Media Marketing Tips for Small Businesses & Entrepreneurs

Labels that keep you poor

When it comes to using the internet to make money, how do you label yourself? Some people say that they are Amazon sellers, affiliate marketers, product creators, some say they’re in “e-commerce,”  and soon.    We love our labels, but often our labels are what limit us.    Too many times I have seen people walk past…    a big, juicy way to make a ton of money...    ...because it didn’t fit within their label of what they do.    “Well, I sell only physical products, so I can’t do anything in the digital space,” they say, walking by tens of thousands of dollars of some of the easiest money they could ever earn.    “Well, I sell digital products, so physical products are off the table,” the other side claims, also letting tens of thousands of dollars slip through their fingers.   It would be like if opportunity knocked, and you didn’t want to answer because you’re offended that it didn’t use the doorbell instead.   Money is money.    Your goal shouldn’t be to get it one particular way, but rather to get the most of it with the least amount of effort. It should matter less if it’s physical, digital, affiliate, software, service, local, global, business-to-consumer or business-to-business.   If you want to form any label or identity around how you obtain your financial freedom, I suggest the following to try on:   ETHICAL MONEY GETTER.   If you identify as a money getter, you’re more open to the easiest and quickest ways to get money ethically, and that lets you be more in tune to the best opportunities... be they knocking, ringing doorbells, or even sending carrier pigeons.    I bring this up to you because the free training I’m fortunate enough to be able to invite you to is (a) outside what you likely see yourself as and (b) much different than what you’re used to.    Could that be why it works so well, then?    Register Here   More details:   First, it’s a “service”. Actually, it’s not really a service, but to the audience it feels like one, looks like one, and gets the same results as a service, so… call it a service. But it takes basically no effort to perform this “service”.    Second, it’s “local”. Actually, it’s not really geographically limited and you can do it the world over, but it feels hyper focused and personalized to the customer’s geographic location - which makes it more attractive and valuable to that audience. It’s not about where you are, but where you digitally “show up”.    Third, on the surface it seems like the worst time to offer this type of “service”... but when you actually look a bit closer, you realize it is the best time to do this.    Of course, you should not just blindly accept these claims as true - let them be proven to you, for free:   Click Here to Register   And my promise - you will learn everything you need to do this on your own. It’s not a clever marketing trick to show you steps 2-7, and then sell you step 1. This is too good to need such shenanigans.    There is a way you can accelerate this beyond what’s shown on the training, but it is not required for you to succeed with this all on your own.      So join now as we go live very soon:   Register Here

Misunderstood wealth principle

Value in advance. A simple phrase that, if understood, could make you a fortune. Almost all fortunes are started this way, and often the quickest way to accelerate a small profit into a big financial windfall is with value in advance.    So what does that look like?    Most people who try to make money online want the person who gives them money to take all the chances and assume all the risks. This is why most things you try fail.    The only way to make up for this is with massive selling skills, reputation, proof, and all sorts of other chicken-egg type stuff. (How can you get proof without customers? But how do you get customers without proof?)    Blah.    Value in advance subverts this.   But because the risk shifts from them to YOU, you must be careful. You might spend all day or week creating something to show someone to prove that not only are you capable of helping them, but you can get them immediate results... only to find they don’t care. Or worse, they use what you give them for free while ghosting you.    Ugh. It’s still worth it though, because if you keep showing up with value in advance, eventually you’ll hit it big.    But maybe you don’t have the luxury of time. A lot of people right now are hanging on by a thin thread financially. I’m not talking about having to downgrade to a less nice vehicle or go on one less vacation…    I’m talking about choosing between not eating or not paying the rent.    In such a situation, if I teach you how to fish for yourself, you’ll die of starvation before you land your dinner.    Extreme times call for extreme measures.    I believe I have something for you that will allow you to create, in a few short minutes, something of immense value to the right person. I also believe you already have such people in your life right now that you can show this value to… who would be beyond grateful for it.    Best of all… I believe it has a built-in reason for them to want to pay you money for it, naturally, automatically, and without any finesse on your part.    I sought out this specific solution for you because of the times we are currently in. The greatest challenges also produce the greatest opportunities, and here is the one I want you to try:   Register Here   It’s free to attend. It’s new. This training has never been seen before because it has never been done before. It works like crazy, but has never been taught. Until now.    It will all make sense when you see it. It can't be conveyed in words yet it can easily be shown to you in a way you’ll get, and more importantly, and get how it can immediately make a huge difference in your near-term financial future (meaning, in your bank account and your wallet).   So sign up now:   Click Here to Sign Up   ...and be ready to use it. It can take you less than 10 minutes a day, and has a good chance of producing an actual, monetary result within 48 hours or less from first use. For real.